PASSING HUMAN TOUCH IN TECHNOLOGICAL INTERVENTIONS
When we are born and enter this world, one of the senses gifted to us is the “touch”. Even before we opened our eyes we were in both physical and sensory touch with our mothers.
Off late, we come across news like a blind expectant mother was given a 3D ultrasound print of her unborn baby, and an Indian businessman replicated a very realistic wax statue of his deceased wife for his new house inauguration occasion. We have also read about the production of reborn dolls to deal with and heal the trauma and anxiety disorders of people who lost their child or were never able to have a child.
A 4D show on the Shrek series has been running at various Universal Studios around the globe. This show includes multiple sensory stimulation effects for the viewers to get the actual touch & feel emotions.
Le Musk, a movie written, directed & produced by the renowned Oscar-winning Indian idol A R Rahman was premiered at Cannes Film Festival 2022. The storyline of the movie demands the lingering of the Muskan scent. This movie encourages VR gears for the visual treat and some specialized technology to disperse the scent that stimulates the olfactory element of the viewers.
We also read that Covid-19 patients were given a feel of human touch by fixing blown-up gloves to their palms to make sure that they have the fulfillment of having someone near them during the moments of their last breath.
The Covid-19 pandemic lockdown restrictions proved the importance of people around us and made many realize and appreciate the role of an individual in their life, either during isolation or after their loss.
These kinds of news consistently imply that people are still longing & craving for those physical touches & feel emotions how much ever we might grow hugely in technology in the race against time. The technological interventions help fulfill that want for human touch & feel emotions partially.
Interventions like video calling facilities helped people affected by Covid-19 meet their loved ones virtually during isolation & treatment. Food, medicine & essential delivery apps helped the necessary stuff delivered anywhere and anytime irrespective of the order location and person. Online transactions also helped avoid the spread of the virus via currency notes exchange.
Hospitals have become patient-friendly, businesses have become customer-friendly, and even websites and apps designed to become more user-friendly. These are just for one reason that any business/service technology remains & will continue to grow in the global market until they relate themselves to the fundamental and essential requirements of the human race, i.e., human touch & feel emotions.
Do not lose the human touch in you !!
-Syed Buhari, Founder & CHRO, CHR Group